Ad Campaigns | Kai Scheer

with CONCRET FORM

Nike SKIMS

'Studio Stretch'

Directed by @mitchryan
Produced by Cadence @cadencefilms
Co-Founder & Executive Producer: @lorenzoragionieri
Producer: @willnoyce
Prod Supervisor: @vladenponomar
DP: @niconiermann
Production Designer: @thebritttt
Hair Stylist: @dylanchavles
Stylist: davidefriend
Casting: @noah__shelley
Edit: @dylanedwards @cabinedit
Colorist: @dantegiani @ethos
Sound Studio: @concret.form
Sound Design & Mix: @whykaisofly

Miami City Ballet

'Forged in Motion'

Director @ezrahurwitz ✨
Director of Photography @zitrodp
Editor @ianwallace @wildchildcontent 💫
Production Company @paragraphpgh
Executive Producer @clockermandp
Producers @abrito @008anadmoda800
Sound Studio @concret.form
Sound Design & Mix @whykaisofly
Color @company_3
Colorist @jake.m.white
1st AC @ernestocalzadodp
HMUA @fiorelaviloria_ @monfransua @hanicbeauty
MCB Wardrobe @carriecmiami
Stylist / Assistant Creative Director @008anadmoda800 @esynstudios
Assistant Stylist @abrilalbisu__
Studio @cascabelstudios
Grip & Lighting @cascabelgripandlighting @cascabelcompanies @manuelnegro @bikerpana
Catering @nurealfoodmiami @qavah.coffee

MCB Dancers: Rui Cruz, Alexander Kaden, Sujanya Dhillon, Hannah Fischer, Cameron Catazaro, Mary Kate Edwards, Giselle Tiret, Chloe Humphrey, Chase Swatosh.

Movement Direction @durante_verzola

Violinist: Mei Mei Luo
Pianist: Francisco Renno

Special thank you to our friends at @steinwayandsons @steinwaymiami

Gentle Monster

'Bouquet Collection'

@gentlemonster Bouquet Collection by me and @fkatwigs
Thank you to the wonderful team at Gentle Monster 🖤🖤🖤🖤
Hair: Louis Souvestre @louissouvestre
Make-up: Catalina Sartor @catalinasartor
Nails: Angel My Lingh @angelznailz
Stills Styling: Nick Royal @nickroyal
Retouching : Nick Watson @phatdance
Stills Post : Purple Martin @purple_martin_studio
Additional retouching : Actual Objects @actualobjects
Styling: Billy Lobos @billylobos
Production Design: Joseph Bennett @josephbennett.studio
DOP: Alex Barber @abphotographical
Choreographer : James Vu Anh Pham @jamesvuanh
Team Gentle Monster
Changhyo Kim @changkhyo
Jay Kim @jayquil
Hyewon Shin @hyewonshiin
Editor - Charlie von Rotberg @rotnug
Assistant editor - Laura Reyes @laurar_cutst
Edit house - Stitch @stitchediting
Color by Company 3 | @company_3
Colorist: Tim Masick | @timmasick
VFX Supervisor : Rick Farin @rickfarin
Lead Artists / 3D Generalist / Compositing: Rick Farin & Claire Farin @rickfarin @clairefarin
VFX Supervisor : Rick Farin
Dancers:
Ashleigh Tavares @ashleightavares
Naomi Weijand @naomiweijand
Sofi Mukasheva @sofi_mkshva
Shivawn Joubert @shivawnjoubert_
Ivy Mugler @ivymugler
Production Company: Object & Animal @objectandanimal
Exec. Producer: Morgan Clement @dutty_pictures
Producer: Rowan Mackintosh King @rowanmackintoch
Director’s Assistant: Max Gabbay @max_gabbay
VFX Supervisor: Rick Farin @actualobjects
Talent Agent : Saïf Mahdhi @safemgmt
Additional Choreography: Blake John Wood @blakejohnwood
Choreographer Assistant : Marius Bado Rock
Pole Teacher : Maya Luna @papayadelmaya
Stop Motion Animator : Michael Carrington
Stop Motion DOP : Alan Soural
Model makers : Monika Houdková, Jana Hrušková
Stop Motion studio : Kreus Film studio
Animation: Cole Daly
Animation: Garrett Ingman
Additional Animation + Look Dev: Ultraviolet @ultraviolet.fx
Actual Objects Executive Producer: Jordan Harkins
Associate Producer: Rio Luna Rodríguez Harkins
Compositor: Christopher Watson Wood
Mad Ruffian Producer: Amanda Jones
Rotoscope: Praveen Singarajan
Rotoscope: Sriram Agarwal
Rotoscope: Ashak Chopra
Sound Studio @concret.form
Sound Design & Mix @whykaisofly
Additional Sound Design @rphljls

Tissot

Director & CD @lorisrussier
Production Company @prettybirdpic
Managing Director & EP @emily_rudge
Producer @trentsimpsonprod
DOP @shanebagwelldp
Service Production @lotumn_
Lotumn Line Producer @autumnmaschi

Post Production @forms___
Editor @lorisrussier

Music & Sound Design @concret.form
Composers @nfivexs 👑 & @rphljls
Strings Recording @gera_taraman
Sound Design & Mix @rphljls 🤝💫 @whykaisofly

Colorist @arthurpaux

Adidas

'Superstar '26'

Director @thibautgrevet
Production @division.global
Founder @julesdvsn
MP/EP - Americas @jacqwilkinson
EP @smithisfamous
Producer @aubruneau
Head of Post Production @therealcleclecabaret

DP @joaodebotelho

Agency @johannesleonardo
ECD @Jephburton @herelieshunter
Senior Art Director @anti.kev
Senior Copywriter @_karannotkaren
Group EP @doubledieep
EP @emmastarzacher
Senior Producer Cassie Doyle
Producer unkaitlyn

Edit @tom.hohle @cabinedit
AE @kaochengkai
Prod @gracagrace

Sound Studio @concret.form
Sound Design, Mix & Music Edit @rphljls 👑
Sound Editor @whykaisofly 🏃💨

Color @dantegiani @ethos_studio

VFX & Finishing @blacksmithvfx

Instax

'Forever'

Starring: Anna Rose Lim & Lloyd Everitt

Produced by: Matt MacLennan
Executive Producer: Megan Moore
Produced by: Reset
Service Prod: The Lift
Executive Producer The Lift: José Barrera
Line producer mx: Aura Santamaria
Production Manager: Pavel Rodríguez
1st AD: Laura Macauley
1st AD (MX): Arturo García

Agency: McCann
Creative Director: Lindsey Aquino
Creative Director: Haley Cole
Producer: Liz O’Connor
Business Director: Cheryl Edwards

Director of Photography: Mika Altskan
Steadicam Operator: Arturo Castañeda
Gaffer: Ernesto Gil Rodríguez

Editor: Dylan Edwards
Edit House: Cabin
Color: Nick Metcalf
VFX: Jesse Monsou @ Real Cool Time
Sound Studio Concret Form
Sound Design & Mix Kai Scheer

Production Designer: Rafael “RAM” Mandujano
Buyer: Mónica Gómez Hoyoo
Assistant: Anna Paola Saracco

A-Cam 1st AC: Horacio Vega González
A-Cam 2nd AC: Manuel García Hernández
B-Cam 2nd AC: Fernando Díaz

Script Supervisor: Manuela Rosas
Sound Mixer: David Moreno
Boom Operator: Víctor Gabriel Rodríguez
Wardrobe Stylist: Leandro “Lele” Oro
Key MUA: Chela Olea

FKA Twigs

'Body High Tour'

BODY HIGH TOUR 26’
@fkatwigs

Hair - Louis Souvestre @louissouvestre
Make up - Catalina Sartor @catalinasartor_
Stylist - Nick Royal @nickroyal
F eaturing- Theo Maddix @theo.maddix
Lighting Director - Maddison Blair @mr.madisonblair
Producer - Rachel Travers @rachel_travers
Studio Intern - Cael Devers @caeldevers
Post Producer: Nicholas Leer @nicholas.leer
Editor - Matt Nee @matt_nee &
Teaser Editor Monty Chaudoir @monty_corp
Grade - Connor Coolbear @cjcoolbear @ ETC
Sound Mixer- Kai Scheer @whykaisofly (Concret Form @concret.form)
Phantom Operator - Simon King @kingsimon2000
Pole Instructor - Maya Luna @papayadelmaya

The Odyssey x NBA Playoffs

‘LEGACY'

Directed by: @leseanharris

A @fela.tv Production
Executive Producers: @tajtheblacklion @deanrosen@boxwinefather
Executive Producer/Producer: @fulianepetikyan
Integrated Producer: @mikayla.fasullo
Sr. Operations Manager: Olivia Swayze
Design: @patrickschroll
Production Supervisor: @logold
Assist Prod Supervisor: Daphne Lucas

1st AD: Joe Oz
2nd AD: @frankiepagnotta
DP: @andgavazzi
Steadicam: @g2arch @jamesmarin3
1st AC - A Cam: Richard Hilton
1st AC - B Cam: Hannah Lee
2nd AC: @ramonedeShawn_
DIT: Issac Guy

Sound Mixer: Brendan Beebe
VTR: Angel Cifuentes
Script Supervisor: Gaby Gomez

Key Grip: @wadsworthgrips
BB Grip: @blake_danchik
Grip: @ethan.mutz, David Gonzalez, Sam Camm, Charles Tae
Hyphenate: Tony Ayala

CLT: @dicknurr
ACLT: justin.roxbrough
SLT : @akajsmoov @jaycareyfacts, Josh Atkin, @clarky2324, Issac Han
Hyphenate: Javier Lopez

Production Designer: @i_t_a_r_u_
Art Coordinator: @justinbh05
Set Decorator: @sarahstaskuskaredgrave
Prop Master: Daniel Spaulding
Prop Assistant: David Maturana
Leadman: Larry Azarva
Hyphenate/Set Dresser: Brandon Fox
Set Dresser: Brian Tencza, Austin Logan

Special Effects: Bob Garrigus, Simon Mayer, Jason Hansen, Kevin MacDonald

Edit House: @church_edit
Editor: Nick Yumul @nick.yumul
Assistant Editor: @logan.tarter
Church Edit Founder: @mahferraz
EP NY: fruhewett
EP LA/HoP: @elyserobinson
Post Producer: @kyliemaedev

Color: @ethos_studio @dantegiani

Sound Studio: @concret.form
Sound Design & Mix: @whykaisofly
VFX: @cameofx

Location Manager: Mike Dennehy
Location Scout: Peter Orth

Nike

'Battle at Bethpage'

Voiced by @miketyson.

(Aim point was a must to get the letter spacing right.)

CREW //

CLIENT: @nike
CREATIVE: @blue.ox
PRODUCTION: @blue.ox
POST: @blue.ox
TALENT: @tigerhoodnyc VOICEOVER: @miketyson
NIKE VP GLOBAL BRAND CREATIVE: @davidmfrank
NIKE GLOBAL BRAND MARKETING: @jlulay36
CREATIVE DIRECTOR: @matt_wilcox
EXECUTIVE PRODUCER: @robbykolanz
DIRECTOR: @_neilpeterson
WRITER: @copyincorporated /@michaelaustinbishop
WRITER: @almostshamus /@copyincorporated
PRODUCER: @saylorelise_
PRODUCTION MANAGER: @baileyy.hyland
PA: @faithmulosmanaj
PA: ABEL NGALA
DP: @connrad7
1ST AC: @alexcope.ac
2ND AC: @savannahkay13
TECHNOCRANE HEAD TECH: SEBASTIAN ALMEIDA
TECHNOCRANE TECH: MARCEL CIUREA
TECHNOCRANE ASSISTANT TECH: ARTHUR ELLIS
TECHNOCRANE DRIVER: FRED ALONZO
PHOTOGRAPHER: @ok__mccausland
PHOTO ASSISTANT: ALAN PADILLA
LIGHTING DIRECTOR: RO-Z EDELSTON
TECHNICAL DIRECTOR: NICK DIGIAIMO
KEY GRIP: @lucasruderman
BEST GRIP: ETHAN BERGER GAFFER: @scottsurman
G&E SWING: RAPHAEL HERNANDEZ
G&E SWING: ANDREW CRIGHTON
SOUND TECH: @_go4at
SET DESIGNER: GRAHAM LOTT
SET DESIGN ASSISTANT: OLEG KHODORKOVSKIY STYLIST: CASEY TRUDEAU
H/MUA: MAYA RENE
EDITOR: @_neilpeterson
EDITOR: @matt_wilcox
DIT: JOE BELACK
COLOR PRODUCER: TANNER ALVAREZ / CLOUD STUDIO COLORIST: TONY SHEK / CLOUD STUDIO
VFX: @_frankrmartin
VFX: @pauldesilva
VFX: @grayson.r.holt
SOUND MIX:@whykaisofly /@concret.form
GFX: @madebyethan_
PHOTO RETOUCHER: SILHOUETTE STUDIO
MUSIC SUPERVISION: JT GRIFFITH / LIMINAL MUSIC MUSIC SUPERVISION: JEREMY DAW / LIMINAL MUSIC

Detroit Pistons

'Detroit Basketball. All. The. Time'

Client: Detroit Pistons @detroitpistons
EVP, Chief Marketing Officer: Alicia Jeffreys
SVP, Integrated Marketing: Mike Donnay
Director of Production: Andrew Gyorgyfi

Talent: Payroll Giovanni @payroll_giovanni + Detroit Pistons Jit Team @pistonsjitteam

Prod Co: KSI
Director: Michael Medoway @michael_medoway
EP/Producer: Kegan Sant @kegansant
Line Producer: Kyle Clinton
DP: Alejandro A. Wilkins @alejandro.image

Editor: Dakota Giglio @Dakota_Giglio
Edit House: Church Edit @church_edit
Assistant Editor: Jordan Hahn @jordan_m_hahn
Church Edit Founder: Mah Ferraz @mahferraz
MD/EP: Lexi Stearn @elexisstearn
Head of Production: Elyse Robinson @elyserobinson
Post Producer: Kylie DeVries @kyliemaedev

Sound Studio: Concret Form @concret.form
Concret Form Founder: Raphaël Ajuelos @rphljls
Sound Design & Mix: Kai Scheer @whykaisofly

Post House: Arketype @arketypeworld
Colorist: Simon Boisx @simon_boisx
Executive Producer: Chantelle Blagrove @chantelleblagrove
Project Manager: Khadija Ellouze @kadijaellouze

Nike Running

'Busy as Bees'

DIRECTOR
@_neilpeterson
PRODUCTION
@blue.ox
EXECUTIVE PRODUCERS
@robbykolanz
Ricardo Almeida
PRODUCER
@emilymorberg
PRODUCTION MANAGER
Vasco Viola
DIRECTOR OF PHOTOGRAPHY
Sidney Unga
CAMERA
@leeburnett_ — Camera Operator
@el_bro99 — 1st AC
@davidseguro — 1st AC
@rodreis_00 — 2nd AC
EDIT
@_neilpeterson @gageduchon @matt_wilcox
COLOR
@faithmillincolour
SOUND DESIGN
@concret.form @whykaisofly
PHOTOGRAPHER
@lela__labs
GAFFER
@akapovo
SWING
Carlos Trindade

Under Armour

'We Are Football'

Director @ryan___takashi
DP @logan_triplett
Production @magna.studios
EP @davud_k nickyfullah @jsorton
Director of Production clawkee
Producer @markbergerla

Editor @paul_oreilly_edit @cartel.tv
Producer @abby_siegel

Sound & Music Studio @concret.form
Sound Design & Mix @rphljls
Sound Editor @whykaisofly
Add’l Music Composer @nfivexs

Color @ayumiashleycolor @raremedium.tv

VFX @blacksmithvfx

Beats

'Listen to Your Heart'

Starring @kingjames @leomessi @shoheiohtani
VO by @rza

——

Directors @julienetquentin
DP @oli_millar
DP (Ohtani) @patscola
Production @magna.studios
EP @davud_k nickyfullah @jsorton

Agency @wearetranslation
Senior Account Director: Chloe Williams
Group Creative Directors: @alwayscas , @stevenjameshorn
Senior Creative @e.yirgou
Creative Lead(s): @maxhh, @thechrismendez

Beats Senior Producer: Eric Rasco

Edit @paulhardcastle @trimediting

Music & Sound Studio @concret.form
Composers @nfivexs & @rphljls
Sound Design & Mix @rphljls
Sound Editor @whykaisofly

Color @mikolour @raremedium.tv

VFX @blacksmithvfx

Amazon

'The Good, the Bad, and the Ouchy'

Director @michaelspiccia 🫶
Production @mjzworldwide
EP Noah Goldsmith
DP @lolcrawleyascbsc

Agency Amazon XCM
Head of Production @jerkstoredave
Group CD @joshcassidy_ & Vicente Feliciano
CD @berguenzel_washington
Art Director Chris Lumain
Sr. Copywriter @denniskchen
Sr. Producer Ruthann Lopez

Edit @gsurmi @exileedit

Music & Sound Studio @concret.form
Music CD + Sound Design/Mix @rphljls
Composer @paulameller_music 🤠
Sound Editor @whykaisofly

Color @sofie_borup @company_3

VFX @pariah_creative

GoDaddy – Super Bowl LIX

'Act Like You Know'

Starring Walton Goggins. This is the Director’s Cut.

——

Director @ianponsjewell DP @mauro.chiarello
Production Company @prodcofficial Producer @doochy1 
Agency: Quality Meats CCO: Gordy Sang, Brian Siedband 
GoDaddy ECD: Adam Nowak Producer: Hugh Broder 
Editor @josephtaylr @thedeneditorial
Jr Editor: Nic Watkins

Sound Studio: @concret.form
Sound Design & Mix: @rphljls
Sound Editor: @whykaisofly

Colour @thehux @Electric_Colour

VFX @electric_theatre_collective

Burberry

‘It’s Always Burberry Weather: London in Love’

Music: “When Love Breaks Down” by Prefab Sprout

Narrated by Kate Winslet

——

Creative Direction @lane_and_associates
Written & Directed David Lane
DP @benoitdelhomme
Produced by @holmesproduction
Lane & Associates EPs @colorscolors.tv @julie__mathieu & @dienguss
Lane & Associates team: @samhallsamhall, @hector_aponysus, @choadg85 @jordyweaver @ljmbarrett

Editors @traderjojos @cabinedit & @noalivnatagmon @pundersonsgardens

Music Editing & Sound Studio @concret.form
Sound Design & Mix @rphljls
Sound Editor @whykaisofly

Colour @_johngrades_ @pundersonsgardens

Louis Vuitton

'SS25'

Director @gabrielomoses
DP @james____beattie

Production @division.global
VP Fashion & Luxury @gwendoline.victoria
EP @alice.wills
Post Producers @byli_lei @juleskingdom

Agency @convoy

Editor @josephtaylr @trimediting
Assistant Editor @torgier

Sound Studio @concret.form
Sound Design & Mix @rphljls
Sound Editor @whykaisofly

Colorist @johnlowe.xyz

Post Production @1080p.world
CD @makyph @remmonti @trxstxnfxrxs
Post Producer @ophethib

Nike

'Jordan x Travis Scott'

directed and photographed by @gabrielomoses, produced by @division.global

Starring @travisscott

CLIENT
@jumpman23 for @nike

Director @gabrielomoses
DOP @jake_gabbay
Executive Producer @alice.wills

Art Director @garden_11_

Service Production @northofnowfilms
Executive Producers @matissephlip @yaro___
Supervising producer @ebearcook
Line Produder @loumoreschi
Production Manager @invaderzena
Production Coordinator @max_acrish
Production Support Kevin Douglas

1st Assitant Director @thisiskenton
2nd Assistant Director Houston Jones Juan Valdez
1st Assistant Camera @mattewsdinelson
2nd Assistant Camera Mackenzie Myers
Lighting Director @darrenkarlsmith
Lighting Assistant @sergio__avellaneda
Sound Mixers Anthony Charles / Bako Seville @bakoseville

Talent @anaplacide @nyjaabdullah @achan_diana / @stormdove / @akonchangkou / Kozy Marie / @getyourselfamiranda / Rashenn Trevon @respect_261

Second Unit DP @charlie_n_
Third Unit DP @kocmos

Post production house @1080p.world
Creative Directors @makyph @rem_monti @trxstxn_fxrxs
Post Producer @jordan_lg
Edit Producer @nozkhan
Editor @josephtaylr @trimediting
Edit Assitant Anders Mills @torgier @thibs_whm @anto.wan
Color @johnlowe.xyz
VFX Supervisor @charlie_n_
VFX Team @okkoboomin @mykolashurin

Sound Studio @concret.form
Sound Design & Mix @rphljls
Sound Editor @whykaisofly

Mgmt VFX artists @kirmomanninen @mosemgmt

Stylist @perirosenzweig / ian__mcrae
GAFFER
John BuschProduction Designer Luke Carr
Art Director @robtaylortv
HMU Yazmin Adams @marcusph333 / @yannipena / Tatiana Mendez
Stylist Assistant Micheal Tong

WHOOP

'The Best Obsess'

CLIENT: @whoop CREATIVE: @blue.ox PRODUCTION: @blue.ox POST: @blue.ox TALENT: @nellykorda WHOOP CREATIVE DIRECTOR: @zmac77
WHOOP PRODUCER: Kelly Sobolewski
WHOOP WRITER: Brice Rothenberg
DIRECTOR: @_neilpeterson
EXECUTIVE PRODUCER: @RobbyKolanz
PRODUCER: @mirsmythe
DP: @connrad7
1ST AC: @rn.iq
PHOTOGRAPHER: @alexevanaguiar
GAFFER: Evan Penso
SOUND: Devon Mckinnon
HMU ARTISTS: Crystal Konz
POST PRODUCER: @RobbyKolanz
EDITOR: @_neilpeterson
VFX: @camrongood
SOUND DESIGN/MIX: @whykaisofly
COLOR: @ryanurzi
PA: Jackson Willhoit
ADDITIONAL FOOTAGE [RORY]: @stept.studios

Nike x Ambush

'Dare to Hit Different'

Starring @naomiosaka

—

Director @aidanzamiri
Production @objectandanimal
EP @emi_stewart @duttypictures
Producer @alchamberlain
DP @jeremyvalender

Nike
@yoon_ambush
Creative Producer @andrea.feehan
CD @aycacun
Narrative Director gabtam
Brand Manager Lex Chase-Meola
Brand Director Annie Mulholland
Senior Director Brand Jo Taylor

Editor @neal_farmstrong

Music & Sound Studio @concret.form
Sound Design & Music CD @rphljls
Composer @nfivexs
Sound Editor @whykaisofly

Color @dantegiani @ethos_studio

VFX @statementvfx

Nike x Ja Morant

'Leap of Faith'

Director @walidlabri
DP @arsenikhachaturan
Production @northofnowfilms
EP @kellybayett @matissephlip @yaro___
Supervising & Post Producer @ebearcook
Producer & Post Producer @ebearcook
Assistant Post Producer @cammadero

Edit @josephtaylr @thedeneditorial

Sound Studio @concret.form
Sound Design & Mix @rphljls
Sound Editor @whykaisofly

Music: Moby ‘I’m Not Worried at All’

Color @dantegiani

VFX @stray.ldn